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Digital Marketing Specialist
Location: Remote, Argentina.
Aper is a cloud commerce platform for the banks of the future. We partner with banks and
challengers to create fast, fair and flexible marketplaces that customers love.
We are looking for a Digital Marketing Specialist
Tasks:
• Build web-based content deliverables for campaigns, including emails, web pages, landing
pages, banner ads, and paid media.
• Work closely with regional marketing teams to produce digital content assets to support
priority campaigns and events.
• Monitor web, email, and social engagement metrics.
• Use data-driven insights to optimize emails, web pages, social posts, and user funnels to
continually improve customer experience.
• Measure and report performance of all digital marketing campaigns and assess it against goals,
including R0I and KPIs.
• Identify trends and insights and optimize spend and performance based on the insights.
• Evaluate emerging technologies; provide vision and perspective for adoption in LATAM where
appropriate.
• Maintain tight budget controls across all digital marketing initiatives.
• Build solid relationships across regional marketing teams to identify opportunities to share best
practices, improve processes, and promote operational efficiency.
• Guide and make recommendations regarding how to most effectively engage customers across
digital channels (e.g., cadence, frequency, etc.) to support business objectives and improve
customer experience.
Skills:
• Bachelor’s or Master’s degree in marketing or a related field.
• Proven work experience in digital marketing or SEO&SEM with 7+ years of experience working
cross-functionally within an international technical environment in a similar roll.
• Excellent project management and planning skills.
• Effective presentation of information and solid communication skills for responding to and
coordinating with senior stakeholders as necessary.
• Up to date on the latest trends and best practices in online marketing and measurement
• Fluent language skills in English.
If you are interested, Send your cv